The Perfect AV Price & Labor Model

Oct 16, 2024

The Perfect AV Price & Labor Model


Clarity's AV Model: Transparent, Tailored, and Partnership-Oriented

At Clarity, we’re not just an AV team. We’re concert-goers and event junkies, just like the people you’re planning for. Truth is, we’re obsessed with live events. We’ve seen them done brilliantly, and we’ve seen the not-so-great ones too. That’s why we’re committed to doing things differently, starting with transparency. At Clarity, we believe the key to improving live events lies in making things easier for planners and attendees alike. And pretty much nothing makes event planners’ lives easier than simple and transparent AV. For the sake of transparency, let's talk about our simple pricing structure and how it differs from other AV companies and their more complicated models. 

Our exhibitors (and some readers) have asked, “Why does this media player cost so much?”, which is a brilliant question to an often overlooked part of our industry. And here’s the deal, it’s not just about the screen or the projector. The real cost comes from everything behind the scenes: getting the gear to the venue, setting it up, making sure it works flawlessly, and having pros on-site who know what they’re doing to keep everything running smoothly.

So, when you’re paying for AV, you’re not just renting equipment—you’re paying for the whole service package that makes your event shine. That’s why we don’t think of ourselves as an “equipment rental” business—we provide AV production services. Yes, AV can feel pricey, and we get that. But we believe in being totally transparent. Let us know your goals and budget, and we’ll work to make it fit without those surprise fees sneaking in after the event! You won’t see any hidden line items or things tacked on at the end. You’ll get an educated conversation about what you’ll be charged for. 

We’re not a company that charges for extra tape, or cables. That’s a sunk cost in operating our business. If there are specific circumstances that require Clarity to bill the client, it wouldn't be a surprise nor would the negotiated rate be hidden till the client receives the bill. To give an example: Travel expenses are included upfront in a summary, so there are no surprises on the final bill. By focusing on clear communication and understanding the client’s budget and goals, Clarity ensures that the price reflects the value of the entire service, not just individual pieces of equipment.

Focusing on Value, Not Just the Bottom line

ASUG General Session With LED

At Clarity, we’re all about partnerships, not profit-chasing (again, live events are our passion). We work closely with planners to make sure your AV spend matches your event’s goals, no sneaky upsells or padding the bill. We believe that every event should improve from the last (whether budget changes or not), which is why we provide our clients with the same team year after year. This way we can grow the relationship between our organizations and have presenters, planners, and CEOs feel comfortable when they see familiar faces. Clients love that they get to work with the same awesome team event after event, meaning we already know your vibe and can deliver exactly what you need every time. It’s all about building those long-term relationships that make things smoother and better with each event!

Simplified & Customizable Packages

General Session LKQ With Projection

To sum it all up, we’re a simple company. If you need help with your live event, Clarity will: 
  1. Help you design and ideate the perfect event.
  2. Optimize your budget, agenda, and contracts, for the perfect immersive experience.
  3. Communicate to you all upfront costs and the best way to achieve your goals based on your budget.
  4. Provide a team willing to kick-ass every time.

At Clarity, we don’t nickel-and-dime you for every little thing. Instead, we bundle our services and equipment into one easy-to-understand package, so planners can keep their budgets in check without the headache. And the best part? We’re flexible. We love working with clients to come up with creative solutions that fit their budget while still delivering top-notch quality and value.

Work With Clarity Experiences

Crew Working In Exhibit Hall At Live Event

Ready to take your event to the next level? At Clarity Experiences, we don’t just handle the AV, we partner with you to create unforgettable, seamless experiences. With our transparent pricing, creative solutions, and a dedicated team that sticks with you from event to event, we make the entire process stress-free. Whether you’re hosting a small meeting or a large scale production, we’re here to ensure your AV needs align perfectly with your goals. Let’s chat about how we can make your next event not only run smoothly but leave a lasting impression. Reach out today and let’s bring your vision to life!


If the concepts discussed here have intrigued you and you're interested in working with us, click below to contact us for a free quote!

Request a Quote

Subscribe Here!